A bit about myself
A bit about myself
I've always been drawn to shapes, colours, and combining them together, which eventually led me to design. I started my career as a graphic designer but eventually, my curiosity and love for understanding 'why' things worked led me into the world of UX.
With over 10 years in the field, working in 4 different countries and various companies & teams, I've now set my sights on entrepreneurship.
If you like what you see, feel free to reach out. I'm always up for a challenge! How about we chat over coffee sometime?
Principles I believe and I follow
People at the center
I love understanding how people feel and think. My design journey always starts and ends with the people.
Take responsibility
I follow through with my commitments.
I believe this builds more trust and respect among the people I work with.
Keep learning
I like to explore many interests and acquire as much knowledge as possible. That’s why I enjoy working for different industries and with different teams, I can always learn something new.
Thoughtful Action
I take the time to understand complex information, explore ideas, and test them before sharing. This ensures that when I communicate, it's clear, well-founded, and thoughtful, promoting effective collaboration and understanding.
My Process
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My design journey always starts with a collaborative process, where I dive into understanding business goals, problem areas, and people's needs.
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I use various methods like user interviews and research to gather insights, ensuring that my design strategy is well-informed and aligned with the project's objectives from the beginning.
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Once we've set a solid strategy, we enter the ideation phase. Here, I sketch out various ideas, create wireframes, and build interactive prototypes. This iterative process ensures that our design aligns with the strategy and resonates with users.